Leveraging Consumer Innovators for Products & Brands - Industry Today - Leader in Manufacturing & Industry News
 

June 20, 2024 Leveraging Consumer Innovators for Products & Brands

An argument for why product companies should leverage consumer innovators as a source for new product innovation and brands.

Click below to read the whitepaper.

market blast leveraging consumer innovators whitepaper

https://marketblast.com

 

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Most Recent EpisodeForging the Future: The Sequoia Brass & Copper Legacy

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From tradition to transformation Sequoia Brass & Copper has stood for excellence in American manufacturing. In this episode, we sit down with Kim MacFarlane, President of Sequoia Brass & Copper, to hear the inspiring story of a family-owned company founded by her father, built on craftsmanship, trust, and a relentless commitment to quality. Kim shares how she’s guided the company through the challenges of modern industry while honoring its heritage, and how the next chapter will be carried forward by her son Kyle. This is more than a story of brass and copper; it’s about resilience, innovation, and the enduring strength of family legacy. If you’ve ever wondered how tradition can meet the demands of today’s industry hit play and be inspired.