January 16, 2020
It’s time to fly, you’ve packed your bags and booked everything you needed for this all-important trip that the future of your company depends on. It can feel stressful when you put it like that but it doesn’t need to be, business travel can be an almost enjoyable experience if you plan and do a few things to make sure your head is in the right space before you get on that plane or in that car;
Remember that the reason you are travelling for business is because you need to and you can, not because someone is making you, it is a privilege to go around making connections for the company and yourself so do it with pride and calm.
In this episode, I sit down with Chris LaCorata, founder of Graasi, to explore his entrepreneurial journey and the story behind creating a brand centered on health, sustainability, and innovation. Chris shares the inspiration that led him to launch Graasi, how he’s navigating today’s competitive beverage market, and the values driving his vision for the future. Whether you’re interested in wellness trends, startup challenges, or the creative spark behind building a purpose-driven company, this conversation offers fresh insights straight from the founder himself.