by Jonathan Byrnes
Profit mapping enables you to penetrate through the tacit but ubiquitous iron grip of your company’s history to identify the really critical opportunities and risks that will determine your success or failure today and in the future. This podcast sheds light on this enormously important management problem, and explains how profit mapping enables real zero-based budgeting that can allow managers to turn their companies’ history from a sea anchor into a powerful source of competitive advantage.
Jonathan Byrnes
Jonathan Byrnes is Founding Partner and Chairman Senior Lecturer at MIT for over 25 years. Author of award-winning book, Islands of Profit in a Sea of Red Ink. Doctorate from Harvard Business School. Thirty years experience in profit generation.
Hire Heroes USA: Channeling Veteran Skills to Power U.S. Manufacturing
A warm welcome to our guest Didi Caldwell, CEO of Global Location Strategies (GLS) and one of the world’s top site selection experts. With over $44 billion in projects across 30+countries, Didi is reshaping how companies choose where to grow. Here she shares insights on reshoring, data-driven strategy, and navigating global industry shifts.
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