Accelerating Sales & Marketing through New Age Immersive Experiences
The Covid-19 pandemic brought forth an accelerated change in work culture and approach to things. Previously exemplified events and trade shows saw a drastic decrease in terms of engagements and interactions. As the advent of pandemic decreased and the business world started opening up, new avenues opened up. It presented a great window for empowering the business through technology.
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From tradition to transformation Sequoia Brass & Copper has stood for excellence in American manufacturing. In this episode, we sit down with Kim MacFarlane, President of Sequoia Brass & Copper, to hear the inspiring story of a family-owned company founded by her father, built on craftsmanship, trust, and a relentless commitment to quality. Kim shares how she’s guided the company through the challenges of modern industry while honoring its heritage, and how the next chapter will be carried forward by her son Kyle. This is more than a story of brass and copper; it’s about resilience, innovation, and the enduring strength of family legacy. If you’ve ever wondered how tradition can meet the demands of today’s industry hit play and be inspired.