July 12, 2024 Boom Collaboration Expands Global Presence

Distributor Telcolombia is the latest name to join Boom Collaboration’s growing global list of conferencing supply partners.

The Cali Valle del Cauca company now has access to Boom’s complete collaboration portfolio, spanning high performance cameras, audio and connectivity, including its new HALO videobar with expandable audio.

“Telcolombia is pleased to announce a strategic alliance with Boom, a leading audio and video company based in Texas,” said General Manager Juan Carlos Romero.  

“This partnership represents an important step in expanding our portfolio and commitment to offering the most innovative technological solutions to customers across Colombia. Our strategy, when seeking to sign alliances with manufacturers, is always aimed at complementing our current portfolio.”

Passion

The alliance is based on several key factors, he explained. “Integration with our portfolio: Boom’s products fit perfectly with Telcolombia’s current offerings, allowing us to develop even broader range of audio and video solutions.

“Ease of doing business: Telcolombia values ease and transparency in its relationships with its partners. Boom has a proven track-record of being a reliable and easy-to-work-with partner.”

“Passion for innovation: Both Telcolombia and Boom share a passion for innovation and a commitment to offering their customers the latest technologies.”

He added: “Closeness and trust is important too. The founders of Boom, Fredrik Hörnkvist and Holli Hulett, have already demonstrated a strong commitment to the relationship. Their closeness and focus on trust will be fundamental to the success of the alliance.”

Catalyst

The new distribution deal is being hailed as a further catalyst for growth by both parties – providing resellers with access to high quality, high value conferencing innovations, from plug-and-play devices to integrated full room systems.

Boom Collaboration was created in 2020 by founders Hörnkvist and Hulett. The Austin-based business has quickly developed an extensive remote meeting portfolio and operates in over 30 countries as part of a continuing expansion programme.

The new agreement is viewed as an important strategic step by Hörnkvist who explained: “Telcolombia is a very ambitious company just like us. This deal provides us with the platform to penetrate deeper across South America as we continue to grow and develop around the world at a very rapid rate.”

Hulett added: “Telcolombia works with many international brands and shares our passion and dedication to offer the highest levels of innovation, value and service. It’s about creating better meetings. Simply.”

Telcolombia is similarly confident the agreement will be a great success. “We are committed to supporting the growth of the Boom brand in Colombia and contributing to the achievement of its goals. It is a major step forward for both companies,” Romero concluded.

About Boom
Founded in 2020 and headquartered in Austin, TX, Boom Collaboration develops conferencing and collaboration hardware solutions for a wide array of meeting environments. Boom was born by founders Fredrik Hörnkvist and Holli Hulett who have a natural love for collaboration and a strong desire to address both current and future video conferencing trends, through an agile organization that brings innovation to today’s dynamic and diverse meeting room spaces. Boom believes excellent hardware that delivers smooth video and crystal clear audio brings the world one step closer and helps customers accomplish more together in less time. https://boomcollaboration.com

Contact
PR Manager, Chris Widocks
+44 7931 526294
chris@boomcollaboration.com

Boom
888-534-2666
info@boomcollaboration.com
11801 Domain Blvd 3rd floor Austin,TX 78758 United States

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