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About Litetronics
One of the industry’s most trusted sources of practical lighting innovation, Litetronics has been serving commercial, institutional, industrial, and retail businesses since 1970. Manufacturing and marketing a full line of LED retrofit kits, LED high bay fixtures, and numerous other products that embody the concept of “Innovation Simplified,” energy professionals and end users alike have been benefitting from Litetronics’ high-performing, energy-saving lighting technology for nearly half a century. For more information about Litetronics’ innovative products, visit www.litetronics.com,contact customer service at (800) 860-3392 (toll free) or (708) 389-8000, or e-mail customerservice@litetronics.com.
Strength & Strategy: Powering America's Industrial Comeback
In this episode, I sit down with Chris LaCorata, founder of Graasi, to explore his entrepreneurial journey and the story behind creating a brand centered on health, sustainability, and innovation. Chris shares the inspiration that led him to launch Graasi, how he’s navigating today’s competitive beverage market, and the values driving his vision for the future. Whether you’re interested in wellness trends, startup challenges, or the creative spark behind building a purpose-driven company, this conversation offers fresh insights straight from the founder himself.
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