Studio TK is a Winner of the iF DESIGN AWARD 2024 - Industry Today - Leader in Manufacturing & Industry News

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March 20, 2024 Studio TK is a Winner of the iF DESIGN AWARD 2024

This prestigious win in the Film/Video category is a testament to creative excellence.

studio tk sante video

Studio TK, a contract furniture company focused on developing social applications, and Tolleson, a full-service creative agency, are winners of this year’s iF DESIGN AWARD, the world-renowned design prize. The winning product, “Santé: Designed by Patrick Norguet,” won in the Communications discipline, in the Film/Video category. Each year, the world’s oldest independent design organization, iF International Forum Design GmbH, organizes the iF DESIGN AWARD.

“We are beyond thrilled to be a winner at the iF DESIGN AWARD,” says Koorosh Sharghi, President at Studio TK. “This collaboration with Tolleson pushed our creativity and resulted in a designer interview unlike any other.” Dan Winer, Vice President of Marketing and Administration at Studio TK, adds, “In an era where many designer videos seem indistinguishable, our teams collaborated to create something truly unique and beautiful.”

“Santé” won over the 132-member jury, made up of independent experts from all over the world. The competition was intense: almost 11,000 entries were submitted from 72 countries in hopes of receiving the seal of quality. Studio TK and Tolleson joined forces for their second venture into the captivating world of stop-motion video. “Santé” offers a unique designer video with a fresh perspective. A celebration of the emotional essence that underlies every new project, the “Santé” video visualizes complex thoughts and feelings that surround Patrick Norguet’s design process for Santé, a series of versatile side chairs and stools.

“This video takes complex design ideologies and distills them into stunning visual representations,” says Steve Tolleson, Executive Creative Director at Tolleson. “Being recognized with such a historic design award is incredibly rewarding for the entire team.” Molly Skonieczny, Creative Director at Tolleson, shares, “The creative leaps of faith we took with this production resulted in something very special. “Santé” is a celebration of the emotional essence that underlies every design project.”

More information about “Santé: Designed by Patrick Norguet” can be found in the “Winners & iF Ranking” section on https://ifdesign.com/en/winner-ranking/project/sante-designed-by-patrick-norguet/646173.

Studio TK is a contract furniture company focused on developing social applications. Launched in 2013, Studio TK is committed to helping architects and designers harness the power of social spaces to build a culture of choice, connection, and community in the workplace – all in service of improved well-being and greater productivity. For more information, visit: www.studiotk.com

Since 1954, the iF DESIGN AWARD has been recognized as an arbiter of quality for excellent design. The iF Design brand is renowned worldwide for outstanding design services, and the iF DESIGN AWARD is one of the most important design prizes in the world. It honors design achievements in all disciplines: product, packaging, communication and service design, architecture and interior architecture as well as professional concept, user experience (UX) and user interface (UI). All award-winning entries are featured on ifdesign.com.

 

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