May 7, 2024 Rootstock Software Names Richard Berger as New CEO

Software veteran joins Manufacturing Cloud ERP leader to guide company vision and strategy.

San Ramon, CA – Rootstock Software, a recognized leader in the Manufacturing Cloud ERP space, today announced the appointment of Richard (Rick) Berger as Chief Executive Officer. In this role, Berger will lead Rootstock’s vision and strategy as the company ushers in a new chapter of innovation. This appointment follows on the heels of the company’s recent Rooted-In Manufacturing Conference, where manufacturing leaders across technology, finance, and operations learned about the company’s latest innovations, including AIRS™ (AI from Rootstock) and Rootstock’s vision for manufacturing, alongside partners like Salesforce.

Berger succeeds Interim CEO Jeff Ralyea, who will continue to serve as Executive Chairman of the Board, maintaining his advisory role. “Rick’s appointment comes at a critical juncture in Rootstock’s trajectory; demand for Rootstock ERP, built on the Salesforce Platform, is accelerating as manufacturers move from siloed operations to a more connected Signal Chain strategy,” said Ralyea. “Rick has a proven track record of scaling tech companies for growth. Add to this his understanding of the enterprise software market and experience across the Salesforce ecosystem, and it’s a combination sure to drive success for Rootstock and to enable the Rootstock team to deliver new levels of value to our customers and partners.”

“After years of navigating volatility, inflation, and pressures on profitability, manufacturers stand on the precipice of momentous change,” said Rick Berger. “Through innovative solutions like Rootstock Manufacturing ERP and AIRS, we’re catalyzing a much-needed shift. Equipping manufacturers with the right infrastructure and cutting-edge technologies—including predictive analytics, generative AI, and IoT—we’re helping them overcome past challenges and seize new opportunities for growth and digital advancement. Joining Rootstock at this pivotal point is exciting, as our offering has the potential to shape the future of the industry. I’m eager to contribute to Rootstock’s global expansion and strengthen our commitment to helping manufacturers succeed.”

Berger brings over 25 years of experience in technology, software, and leadership. Most recently, he served as the President of NewStore, a unified commerce platform helping brands manage their retail operations. At NewStore, Berger fostered high-performance teams, driving strong annual recurring revenue growth. During his tenure at NewStore, Berger also advanced the company’s partnership with Salesforce, helping to launch an omnichannel solution that integrated Salesforce capabilities into physical retail environments. Berger also spent several years as the Global Vice President of Sales at Infor’s Retail Business Unit and as the VP of Sales in Oracle Retail’s Business Unit.

About Rootstock
Rootstock Software provides the leading Manufacturing Cloud ERP, which empowers hundreds of manufacturers to turbocharge their operations in today’s dynamic, post-pandemic world. Natively built on the Salesforce Platform, Rootstock delivers a future-proof solution. With it, manufacturers gain the agility to continually transform their business to meet evolving customer needs, navigate emerging challenges, and accelerate success. In addition, the “connectability” of Rootstock Cloud ERP gives manufacturers 360° visibility to collaborate with suppliers, trading partners, and the broader value chain. As Rootstock continues to grow, stay tuned to the company’s latest customers, career opportunities, and LinkedIn posts.

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