Volume 20 | Issue 2
Click here to read the complete illustrated article as originally published or scroll down to read the text article.
Volvo Cars first American factory near Charleston, SC, demonstrates our commitment to the US and is a key part of our global manufacturing strategy,” said Lex Kerssemakers, Volvo Car USA LLC’s president and CEO. “We chose South Carolina for many reasons, including its access to a major port and strong infrastructure, but the biggest attraction to Volvo is the people in the Lowcountry. There continues to be a strong partnership with local and state government, and we’re beginning to build good relationships with our neighbors. The community’s willingness to make things happen and the positive attitude towards Volvo makes us realize now being two years into this journey that we made the right choice.”
In this episode, I sit down with Chris LaCorata, founder of Graasi, to explore his entrepreneurial journey and the story behind creating a brand centered on health, sustainability, and innovation. Chris shares the inspiration that led him to launch Graasi, how he’s navigating today’s competitive beverage market, and the values driving his vision for the future. Whether you’re interested in wellness trends, startup challenges, or the creative spark behind building a purpose-driven company, this conversation offers fresh insights straight from the founder himself.